Tuesday, July 17, 2018

Salesforce Marekting Cloud Email Specialist Certification Question and Answers

Salesforce Marekting Cloud Email Specialist Certification Question and Answers

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Here are the Sample Certification Question and Answers::


1.      Using measures, what data can a marketer use to segment an audience? A: Open Data
B: First Name Attributes
C: Geographical Data
D: Gender Data

Ans:: B

2.      Northern Train Outfitters has a Master Customer List in a shared data extension. The company wants to make the list available to some, but not all, of the business units. Which feature can be used to restrict users from a business unit from accessing the Master Customer list?
A: Business Unit Access Permissions
B: Date/ Time Range fro Access
C: Shared Data Extension
D: User Roles and Permissions

 Ans:: D

3. Which combination of audiences can be selected in the recipient section for a specific Send?
A. Lists and Data Extensions
B. Lists and Audiences
C. Contacts or Audiences
D. Lists or Data Extensions

           Ans:: D

4.   What can a marketer do to enhance a Welcome Series campaign? Choose 2 answers A: Share the email program's value proposition
B: Send three emails on the first day after sign-up
C: Personalize email content
D: Require that the subscriber refer a friend

           Ans:: A & C

5.      Which statement regarding editing an email template is true? Choose 2 answers
A: Changes to a template are automatically inherited in email built from that template
B: Updating an email to reflect changes made in its template can be done in the email properties
C: Changes to a template cannot be made once it is saved in the application
D: A template does not automatically affect emails created from that template

          Ans:: C & D 

6.      The marketing team would like to send an email to an audience on a weekly basis. The team receives multiple files each week that need to be imported and joined to build the target audience for the email. Which tool is recommended to execute this process?
A: Playbooks
B: Filter Activity
C: Automation Studio
D: Data Extract Activity



             Ans:: C

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